The legal professional of today needs to be able to be in constant learning and transformation according to the trends and the market, just studying the law and practicing it is not enough when the millennials are enrolling for master's and learning other languages. Legal professionals are in constant pressure to sell themselves to employers and clients; social media and technology are a must to have, and wellbeing is a crucial element to take care in this fast pace life.
Legal educators, managers of legal talent, and professionals tend to focus largely on substantive knowledge and technical skills—critical for the success of any legal professional. But we tend to ignore or underinvest in a range of attitudes and behaviors that are crucial to our success. These attitudes and behaviors are embodied in the notion of the Legal Professional Persona, which embraces three elements: foundations, self-management (professionalism from the inside); and relationships (professionalism with the outside).
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Becoming a lawyer requires a solid foundation consisting of four building blocks: The stages of learning and achieving competence; the importance of internationalization and habit creation; the multiple dimensions of intelligence; and the need for all of us to embrace leadership qualities.
Law is a profession based on relationships, and success depends largely on our ability to work effectively with a range of individuals.